Why EU suspended Apple, Meta operations

On April 23, 2025, the European Union suspended operations of Apple and Meta, fining them €500 million ($570 million) and €200 million ($228 million), respectively, for breaching the Digital Markets Act (DMA).

OpporTechies gathered that the landmark legislation aims to curb Big Tech’s dominance by fostering competition and user choice. The European Commission found Apple restricted app developers from directing users to cheaper alternatives outside its App Store, imposing technical and commercial barriers.

Meta was penalized for its “pay or consent” model, forcing Facebook and Instagram users to either share personal data for targeted ads or pay for ad-free access, limiting privacy options.

Both companies face a 60-day deadline to comply or risk further penalties. Apple and Meta criticized the rulings, with Apple claiming the EU unfairly targets them, compromising user privacy and security.

Meta’s Joel Kaplan called the fine a “tariff” that handicaps American firms while favoring Chinese and European competitors. The White House, under President Trump, condemned the EU’s actions, threatening tariffs in response. These suspensions mark the first DMA enforcement, signaling the EU’s aggressive stance on regulating tech giants to protect consumers and smaller rivals.